GIRL POWER REIGNS

A record number of young women have started work at JCB as apprentices – challenging the myth that engineering is very much a man’s world. Nine females have just completed the first week of their apprenticeships – almost double last year’s intake.
They have been recruited as part of the company’s Young Talent initiative which attracted more than 1,000 applications for more than 100 new jobs for apprentices, graduates and undergraduates. A total of 59 of the new positions are for apprentices.
Since its introduction three years ago, JCB’s Young Talent programme has seen almost 350 young people join the business. The latest recruitment drive comes after Lord Bamford underlined his commitment to “identifying and nurturing young talent” in his maiden speech in the House of Lords.
This year also marks the 50th anniversary of the launch of JCB’s first ever apprenticeship programme – when every single recruit was a boy.
Group HR Director Alan Thomson said today: “We are delighted that more and more young women seem to be recognising that engineering and engineering companies represent an exciting opportunity for a rewarding and exciting career.
“When JCB’s Young Talent programme first started in 2012, there was a solitary female amongst the apprentice intake. To have nine female apprentices this year is fantastic and we are hopeful it could mean that the tide is finally beginning to turn and that women don’t view engineering as very much a man’s world.
“We have been very busy attending Women in Engineering events and visiting schools to encourage young women to get involved and the hard work is paying off. We need people who can be innovative and creative, who can think for themselves and come up with the right solutions to problems whether they are male or female. We are delighted that more and more young women are choosing to apply for apprenticeships at JCB.”
(right to left): Amy Harris, 18, of Kidsgrove; Georgia Thorley, 18, of Cheadle, Marisa Barker, 19, of Weston Coyney, Stoke-on-Trent; Maria Bloor, 19, of Swynnerton, near Stone; Danielle Cooper, 19, of Church Eaton, near Stafford; Katie Vodicka, 19, of Solihull, Daisy Coombes, 18, of Macclesfield, Elizabeth Feeley, 18, of Norton Canes, Cannock; Abigail Hodgson, 18, of Rugeley.
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