Subtle tones

The Playhouse Company, has reported a change in its customers’ habits and preferences.


Over the course of its 20 years the Playhouse Company has noticed an emerging trend of the choice of colours selected by customers. CEO, Richard Frost, told The Landscaper “When the company started out, our customers wanted bright colours that really stood out. Increasingly, we’re in fact now seeing the opposite with more subtle tones being selected”.


Richard attributes this to many factors ranging from fashion and what’s popular in culture to perhaps parents now making the decisions “Despite what parents think, ultimately our customers are their children. They are the end user. Originally parents wanted their playhouses to be brightly coloured for their children, however we’re now noticing that they are choosing something more neutral that blends in with the rest of the garden”.

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